New Hair Straightening Facts

In 1996, Japanese company MILBON™ developed LISCIO solution designed to straighten kinky or frizzy hair. Unlike traditional relaxers containing harsh chemicals, Liscio solution is gentler to the hair. It has specially formulated ingredients that help to protect and to repair hair from heat damage.

Liscio ws first introduced to American consumers in 1998 by Shinibi and was welcomed by women who longed to have pin straight hair. In 2004, Milbon, the manufactuer of Liscio hairstraightening products took over their own business. With added protein treatments and supporting products for the thermal reconditioning prodecures, many happy and satisfied clients proclaim that their hair condition has actually improved after the Japanese hair straightening treatment.

Comparing LISCIO to Similar Hair Straightening Systems

YUKO System™

YUKO™ is the very first Thermal Reconditioning system. Both LISCIO and YUKO™ products contain similar ingredients, however, YUKO System™ only has one solution strength, which makes it hard to use on different hair types.

CHI Transformation System™

CHI is a relatively new hair straightening system. The flat iron only has one temperature, which makes it difficult to customize individual client's hair. After hair is straightened, a blow dryer is still needed to keep the hair straight.

Bio Ionic™

1. Iron Difference: Uneven heating plate on its irons can cause damage to the fragile hair during the procedure.
2. Additional Maintenance: Special blow dryer and brush are required for the maintenance of straight hair while other systems do not require such purchase.

RUSK Thermal Str8™

1. Different Iron: RUSK™ iron does not have an evenly heated plate, which reduces its effect of the ironing procedure, nor does it have customized features. In addition, RUSK™ iron does not has a temperature control, so the hair may be burned during the processing time.
2. Different Activator Solution: It has the same Thio based activator. However, it does not have any heat protecting ingredient, thus it causes the hair more susceptible to heat damage during the ironing procedure.

Note: These facts are based on our own experience only. Some stylists may have different opinions.

Important links related to this page:

• Introduction to Japanese Thermal Reconditioning
• Straight answers to your hair straightening questions
• Before-and-after pictures of Japanese hair straightening treatment
• Testimonials of our hair straightening service
• Our hair straightening service is in the News